Being totally focused on kids apparel drives us to work over and above for our consumers, partners, and retail relationships. Five key initiatives fuel our efforts everyday.

VISION

Passion for winning as a team.

Work together as one.

Do the right thing.

Have integrity.

Consumer obsessed, customer driven.

Be insightful and understand their needs and desires.

Create the possibilities.

Feel empowered to make a difference.

Be exceptional.

Think big and act boldly.